Marketing flyer featuring Alex Bosshardt ( Head of Digital, TEAM Marketing AG ) with dynamic sports visuals and a modern city backdrop, highlighting a sports business and digital marketing-focused event. Banner for Intro to the World of Sports and Media Market

Intro to the World of Sports & Media Market

by

Career Club event

Mon, May 11, 2026

6:30 PM – 8:30 PM (GMT+1)

Private Location (sign in to display)

4
Registered

Registration

Options Sales Start Sales End Availability Price
Option RSVP

Sales Start Apr 22, 2026 at 1 AM Sales End May 11, 2026 at 6:30 PM Availability 76
Spots Left
Price FREE
Note: There is a limit at 1 ticket per person for this event.

Details

Join the Middle East Careers Club for an exclusive conversation with Alex Bosshardt, Head of Digital at TEAM Marketing — the agency behind the UEFA Champions League and some of the world’s most iconic sports properties.
With over a decade of experience spanning Deloitte, the International Cricket Council, and now leading digital strategy for global football competitions, Alex will share insights into the evolving landscape of sports marketing, digital fan engagement, and commercial rights in elite sport.
This session will explore how global sporting brands build and monetize audiences, the role of digital innovation in shaping fan experiences, and what it takes to build a career at the intersection of sport, media, and marketing.
Whether you are interested in sports business, digital strategy, or global brand management, this is a unique opportunity to learn directly from a leader shaping one of the most influential platforms in world sport.

Speakers

Alex Bosshardt's profile photo

Alex Bosshardt

Head of Digital

Team Marketing

https://www.linkedin.com/in/alex-bosshardt-0b91a111/


Alex Bosshardt is a senior sports marketing and digital strategy professional, currently serving as Head of Digital at TEAM Marketing AG, where he leads digital initiatives for major rights holders including UEFA Champions League properties. With a background spanning digital partnerships at the International Cricket Council, consulting at Deloitte’s Sports Business Group, and commercial roles at WTA, he brings deep expertise across media rights, sponsorship, and fan engagement in global sport.



Hosted By

IB Middle East Business Careers Club | Website | View More Events

Rhea Shetty
Co-hosted with: IB Sports Business Careers Club